A recent study by the American Cancer Society claims that e-cigarettes are more expensive than regular cigarettes. It concluded that normal cigarettes on average are half the price of the fancy electronic versions—that is, around $5 vs. $8.50.
Let's do the math.
A typical bottle (10-15 ml) costs between $8.50 and $10. That is definitely more than a $5 pack of cigarettes. The difference that the study neglects to report is a bottle will last at least three days. Smokers, on the other hand, can easily go through at least one pack in one day. Over the course of a week, it's clear how things actually stack up, even when using the more expensive $10 bottle:
Day Pack / Bottle
M $5 / $10
T $5 / ----
S $5 / $10
Total $35 / $30
It doesn't take the Harvard Mathematics Department to see that $8-$10 every four days will either cost less or the same as $5 a day—never more. In fact, the absolute only time vaping will be more expensive than cigarettes is when you first get started and need to purchase a new setup or device. Once you do that your wallet and health will quickly realize the truth. Math doesn't lie. Biased studies do.